Welcome to the Hive, PageLightPrime.
Viji, we just finished a run with Lumion, vertical SaaS for trade schools with a first marketing hire and no outbound. PageLightPrime is shaped the same way. It would have been wrong not to get this in front of you. So: a jar of honey, and the plan.
Underneath the jar: every US law office mapped, the 49,000 that look like PageLightPrime's best-fit firms, and three campaigns we'd run in the next 30 days.
Three things came with the jar.
The honey
Raw, from a US apiary. Something you'll open instead of file.
This page
Your market sized, the customers you already win and the accounts that look like them, and three campaigns: TAM, lookalike, intent. Built for PageLightPrime.
The call
Twenty minutes with Troy and Nick. We bring the account list we'd start with. You tell us where to start.
Lumion: zero pipeline to 50+ meetings in 31 days.
Vertical SaaS for trade and technical schools. First marketing hire, no outbound, a niche of 10,000 to 30,000 schools. We mapped five sub-verticals, timed the CDL play to a Pell Grant policy window, and routed replies straight to their SDRs. Same shape as PageLightPrime: a public registry of buyers in bar directories, a Microsoft 365-native workflow, and a small team that needs pipeline now.
In the span of a month, we've had well over 100 positive responses. We've scheduled 45 to 55-plus meetings with an 80% hold rate.Andrew Jones, Head of Marketing, Lumion
What could be sweeter than 24,800 to 41,400 more of your best customers?
You already have the dream ones: the law firms that grow, retain, and refer others without being asked. We take those, run them through our lookalike tool, and find another 24,800 to 41,400 that look exactly like them. Then we run hyper-personalized, highly targeted outreach to every one.
Same size, same setup, same reasons to buy as the accounts on the right. Modeled, not guessed.
- The accounts that grow, retain and referWe'll confirm the seed list with you on the call.
Every cell is a law firm.
Every US law office sits in a public bar directory with attorney count, practice area, and the partners who sign. We build the list from ABA and state bar rolls, enrich the buyers, and time the sends to bar renewal and budget cycles.
You're the first supplier that comes to mind.
We'll actively monitor all 165,491 US law offices and reach out when the right signal shows up, so PageLightPrime is the first name a managing partner thinks of when practice management comes up.
- New managing partner or practice leader namedState bar rolls and firm press releases. Year-one leaders reset the tech stack.
- Firm merger or dissolution announcedState bar filings and legal press. Merged firms consolidate systems fast.
- Malpractice insurance renewal cycleState bar CLE and insurance filing deadlines set a budget-review moment.
- SharePoint or Office 365 hire postedCareers pages and LinkedIn. A firm hiring for it is building around Microsoft 365 now.
- Surge in new attorney admissions at a firmState bar admission lists show headcount growth that outpaces spreadsheets.
- Conference rostersABA TECHSHOW, Clio Cloud Conference, ILTA. Attendees are actively evaluating tools.
TAM, lookalike, intent. Every angle, from day one.
This isn't one list and one email. We deploy three strategies at once, each with its own angle: the whole market gets the offer, the accounts that mirror your best customers get the proof, and anyone showing a buying signal gets a note the week it happens. Then we double down on whichever one the market answers.
Own the whole market
Mirror your best customers
Catch them in-market
What happens after you say yes.
- DAY 0Twenty minutes with Troy and Nick. We confirm the buyer, pick the three campaigns, and lock the offer.
- DAYS 1 TO 10Dedicated domains warm. Lists built from ABA bar directories, state bar rolls, and Census County Business Patterns. Copy written per campaign and approved by you.
- DAY 11All three campaigns sending. Replies land on your calendar with full prospect context.
- DAY 30First readout. Expand what's working, cut what isn't, add the intent triggers.
The honey was the easy part.
Viji, we'll walk the three strategies above, show you the accounts we'd start with, and tell you what it would take. No deck.